Author: Marshall Mullet

You’ve probably heard people mention “organic” search results and paid ones. So, which results are “organic” versus paid? Organic search results are all results shown...

Inbound marketing is all about attracting customers to your business through relevant and meaningful content. In our previous blog post we discussed the difference between inbound marketing...

You may have heard about inbound marketing, outbound marketing, or both, but what exactly makes them different? The main difference between these two types of...

What is Local Marketing? Local marketing is a marketing strategy that focuses on consumers within a certain geographical range around your business’ physical location. Local...

What is user experience? User experience is defined by Jacob Gube as “how a person feels when interfacing with a system,” such as a website or application....

5 Tips to Help You Develop Your Digital Marketing Strategy You’ve been working on creating your digital marketing strategy for weeks, but you just can’t...

What is a Buyer Persona? We hear people talk about buyer personas all the time, but exactly is one? A buyer persona is a detailed...

Tips to Keep your Customer’s Data Safe The number of cyber-attacks on businesses, large and small, are growing, and hackers’ abilities to quickly adapt with...

Since the rise of the internet we have been creating and sharing data at a faster pace than ever before. To put just how much data...

Have you ever been in a city you’re not too familiar with, it’s an hour past when you would normally eat, and you just want...