Digital Marketing

Internet searchers move quickly. They’re on the hunt for something – a service, a product, an answer – and they’re going to keep bouncing from...

Let’s cut to the chase; doing digital marketing in a normal year is tough to get right. Doing it in an election year is tougher,...

We hear of, read of, and see so much about the latest and greatest marketing strategies, but what strategy is best for your specific business?...

With so many review sites out there, it might seem overwhelming to even think about getting reviews for your business. Which sites should you be...

Have you ever seen a symbol and immediately knew what business it corresponded to? Or went to visit a store or restaurant with expectations as...

Over time social media has proven to be necessary for businesses to connect with potential customers, grow their brand, and build trust with customers. But with so...

What is PPC? PPC or “pay per click” is a form of digital advertising where you pay each time someone clicks on your ad. Common...

What is a landing page? A landing page is a page visitors land on after clicking an ad, a CTA on your website, promotion on...

You might be wondering if anyone still reads emails from companies. And do those emails still work in generating leads and sales. The answer is...

Inbound marketing is all about attracting customers to your business through relevant and meaningful content. In our previous blog post we discussed the difference between inbound marketing...